• John Frieda Violet Crush for Blondes Purple Toning Mask.
  • John Frieda Violet Crush for Blondes Purple Shampoo/Conditioner before and after.
  • The Purple Toning Mask is a toning mask for blondes. To apply it, after shampooing with the Violet Crush Shampoo, generously apply the Purple Toning Mask evenly through wet hair and comb through. Leave on 1-3 minutes, and not more than 5 minutes, rinse well. Use weekly or as needed until desired toning results are achieved.
  • The Violet Crush Purple Toning Mask is an intensive toning treatment with deep moisturizing properties that knocks out damage and brassy tones fast. For a cooler, more luminous, salon-fresh blonde.
  • John Frieda Violet Crush for Blondes Purple Toning Mask formulated with crushed violet pigments.
  • Violet Crush® Purple Toning Mask
  • Ingredient List: WATER, CETEARYL ALCOHOL, DIMETHICONE, BEHENAMIDOPROPYL, DIMETHYLAMINE, CETYL ESTERS, ERYTHRITOL, FRAGRANCE, PHENYL TRIMETHICONE, BENZYL ALCOHOL, LACTIC ACID, PROPANEDIOL, DIMETHYL ISOSORBIDE, PROPYLENE GLYCOL, QUATERNIUM-80, DISODIUM EDTA, GLYCINE, MALIC ACID, HC BLUE NO.16, BASIC VIOLET 2, BENZOIC ACID, HEXYL CINNAMAL, LIMONENE, LINALOOL
  • John Frieda Violet Crush for Blondes Purple Toning Mask back of pack.
  • Discover the John Frieda Violet Crush for Blondes Collection.

Violet Crush

Violet Crush® Purple Toning Mask

Description Our Violet Crush® Purple Toning Mask with crushed violet pigments knocks out damage and brassy tones fast for a cooler, more luminous, salon-fresh blonde. Safe for use on natural and color-treated blonde. Cruelty-free, SLS/SLES sulfate-free, and free of parabens and phthalates.
Regular price $11.99
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Better Together. Make It A Bundle.
John Frieda Violet Crush for Blondes Purple Shampoo and Conditioner and Purple Toning Mask.
Violet Crush® Bundle $32.37

BENEFITS

  • Violet Crush Purple Toning Mask knocks out damage and brassy tones fast
  • For a cooler, more luminous, salon-fresh blonde
  • Safe for use on natural and color treated blonde
  • SLES Sulfate Free
  • Paraben free
  • Cruelty free
  • Vegan Friendly

How To Use

HOW TO USE

After shampooing with Violet Crush Shampoo, generously apply the Purple Toning Mask evenly through wet hair and comb through. Leave on 1-3 minutes, and not more than 5 minutes, rinse well. Wash hands immediately. Use weekly or as needed until desired toning results are achieved.

BEFORE AND AFTER

INGREDIENTS

INGREDIENTS

WATER, CETEARYL ALCOHOL, DIMETHICONE, BEHENAMIDOPROPYL DIMETHYLAMINE, CETYL ESTERS, ERYTHRITOL, FRAGRANCE, PHENYL TRIMETHICONE, BENZYL ALCOHOL, LACTIC ACID, PROPANEDIOL, DIMETHYL ISOSORBIDE, PROPYLENE GLYCOL, QUATERNIUM-80, DISODIUM EDTA, GLYCINE, MALIC ACID, HC BLUE NO.16, BASIC VIOLET 2, BENZOIC ACID, HEXYL CINNAMAL, LIMONENE, LINALOOL

Fragrance Ingredients:
cis-2-tert-Butylcyclohexyl Acetate, Benzyl Acetate, 2,6-Dimethyl-7-Octen-2-ol, Dipropylene Glycol, (cis & trans)-Tetrahydro-2-isobutyl-4-methylpyran-4-ol, (12E)-Oxacyclohexadec-12-en-2-one, 8-Cyclohexadecenone, Citrus Grandis (Grapefruit) Peel Oil, Methyldihydrojasmonate, Hexyl Cinnamal, Hexyl Salicylate, Isocyclemone E, Lemon Oil Terpenes, Linalool, Linalyl acetate, Orange Oil (Citrus Sinensis) Terpenes, 4-tert Butylcyclohexyl Acetate, Ethyl Trimethylcyclopentenebutenol, Triethyl Citrate, Acetyl Cedrene

Please refer to the ingredients list on the product packaging for the most accurate list of ingredients.

Every ingredient has a purpose, learn more here.

Why you’ll love it

Bring out your coolest, brightest blonde. No appointment required.

  • PURPLE TONER FOR BLONDE HAIR

    Crush brassiness in just one wash with this purple toning mask for blonde hair.

  • DEEP CONDITIONING TREATMENT

    Smooth damaged hair cuticles and improve overall sheen and texture for visibly healthier, cooler blonde hair with this deep toning and conditioning treatment.

  • CRUSH BRASSINESS IN UNDER 1 MINUTE

    The John Frieda purple hair mask for blonde hair knocks out brassy tones in under one minute.

  • SLES/SULFATE AND PARABEN FREE

    Beautifying blonde hair care, John Frieda Violet Crush is formulated without parabens or SLES/SLS sulfates and provides healthy texturized, silky hair.

  • CRUELTY FREE

    With violet pigments, this damaged hair treatment and purple toner uses a proprietary dual toning system that is not tested on animals.
John Frieda Violet Crush for Blondes Purple Toning Mask.

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IN CASE YOU WERE WONDERING...

What does Violet Crush for Blondes Purple Toning Mask do for my blonde?

Violet Crush for Blondes Purple Toning Mask helps to neutralize unwanted yellow and orange tones from the hair. For blondes who are looking for more neutral, cooler, or ashier tones, the Violet Crush for Blondes Purple Toning Mask can help offset the warmer tones that appear in blonde hair over time. The Violet Crush for Blondes Purple Toning Mask, with crushed violet pigments that knocks out unwanted brassiness in just 1 minute and is designed to moisturize and rehydrate blonde hair, leaving the hair looking cooler and brighter.

How long will the color effects from using the Violet Crush Purple Toning Mask last?

The color toning effect occurs after 1 minute. Similar to in-salon toning treatments, the effects are temporary and will go away after discontinuing the use of the Violet Crush for Blondes Purple Toning Mask. As the color results depend on the starting hair color, damage level, and hair porosity, so does the washout. The results may last several washes for hair with a high level of toning.

Will Violet Crush for Blondes Purple Toning Mask stain my hair purple?

John Frieda Violet Crush for Blondes Purple Toning Mask is designed to provide even toning to the hair. With repeated use, extended leave-on times, or damaged, porous hair, ashy or purple tones may be visible after use. These tones are temporary. To remove them, simply wash your hair with a clarifying shampoo. If necessary, repeat until any unwanted color is removed from the hair.

Will using Violet Crush for Blondes Purple Toning Mask ruin my highlights?

No, the results on hair are only temporary. They are not chemical changes and are designed to enhance salon treatments.

Can I leave the product on my hair for an extended period of time to achieve more/faster toning?

Yes, Violet Crush for Blondes Purple Toning Mask is designed to give customizable toning on all shades of blonde hair based on the consumer’s desired level of toning. The longer you leave the product on, the more intense the results will be. The lightest shades of blonde, damaged, or porous hair will exhibit color results faster than darker shades of blonde and brunette hair or undamaged, virgin hair. For these darker shades or natural hair that are not lightened or color-treated, extended leave-on time may be needed to give the desired results. Leave on for 1-3 minutes, and not more than 5 minutes

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